ag of money, tape measure and wooden model of mls listing by owner homes for sale
You will need to come up with a sales price for your Virginia FSBO and MLS listed home before placing your home with a Virginia Flat Fee MLS Listing service in the Local Virginia Realtor MLS.  With our program you have the option to Sell For Sale By Owner or for a Flat Fee with our Limited Service Real Estate Brokerage. You set the price for your MLS listing by owner. We provide information and help along the way.

Remember: Because you save so much on Realtor commissions, you can price your home to sell faster and still come away with more profit.
 

Appraisal versus Comparative Market Analysis (CMA) or Comps


Home sellers have a hard time being objective when it comes time to price their home.  We ALWAYS recommend you get an appraisal done.  Google a "Certified Residential Real Estate Appraiser" in the City, State you live in.  The call and ask where their area of expertise is to confirm they do specialize in your area before you tell them where you live.A professional appraisal runs approximately $400 - $600 depending on the size of your home. A few hundred dollars gives you piece of mind that you have not overpriced your home and it is going to sit and you have not underpriced your home, thus walking away with less that you should have.  

Not only is an appraisal important for pricing your home correctly but it is also important when it comes time for negotiating an offer.  You have to know the value of your home to be able to negotiate with a buyer agent properly without guessing.  The buyer's lender will also do an appraisal.  Another advantage of having your own appraisal is if the buyer's appraisal comes in low, then we can pull out your appraisal and let the appraisers duke it out. 

The Virginia Full Service Flat Fee MLS listing package includes comps, upon request.  We will send you comparative listings, or “comps” of homes similar to yours currently or recently listed for sale in your subdivision. These listings can guide you to give you an idea of the price that is right for your home. We do NOT go outside your subdivsion.  Appraisers are the only ones trained for doing that.  Realtors are not.


We can run a report of all homes that are currently active, under contract, recently sold, expired and withdrawn in your subdivision. Sometimes, comps are sufficient for home sellers to set a price if there are a lot of homes of comparison that have sold in the last 6 months, but most home sellers want an appraisal. 

When you do comps, we also recommend you drive around and look at the properties on the CMA list that are similar to yours to compare the lot size, etc.  Also look at all the pictures to see how it compares to the inside of your home as far as similar flooring, kitchen and bath upgrades, heat/ac upgrades/home improvements, etc to come up with the best price for your home.

Please note: we can only run comps for the following MLS systems: BRIGTH, REIN, CVR, WAAR, and CBRAR.

Price Your Virginia MLS Home For Sale Listing to Sell

Once you have your comps, we advise you to pick a price that you feel comfortable with for your MLS by owner listing. As an FSBO seller, because you don’t have sales commission to pay, price it slightly under your closest competition so your listing will get more clicks and offers. Keep an eye on the pricing activity in your area and the activity of your listing, and be willing to change or negotiate the price if necessary.

Remember, as an FSBO seller, you can set a price that will make your home sell fast. Here’s why:

Why do FSBO homes sell faster than Realtor Listed homes?

If you want to be successful, ALWAYS price your home a tad less than your competition. Remember they are paying probably paying more in realtor compensation than you.